Rob Malcolm
Author, Researcher and Practitioner Rob Malcolm brings decades of experience in data modelling, strategic planning, and enterprise transformation across the finance and manufacturing sectors. An expert data modeller, in what many consider a black art, Rob has long worked at the intersection of business innovation, information architecture, and systems thinking. His practical expertise is now complemented by rigorous academic research, brought together in his books and the evolving Adapt, Survive and Flourish knowledge base.
“After decades working inside large organisations, I became increasingly aware that many well-intentioned transformation efforts were failing—not for lack of intelligence or effort, but because the systems, mindsets, and relationships needed to adapt were never made visible. Adapt, Survive & Flourish grew out of a desire to make those invisible dynamics explicit, accessible, and practical—without losing their human and ethical dimensions.”
The purpose of this work: “Helping people regenerate the conditions in which future generations can flourish.”