Design thinking explores what people need and tests practical ways of meeting that need.
Strategic thinking considers where to focus, what choices must be made and how those choices may affect the wider system over time.
Design thinking asks, What might work, and how can we learn by trying it? Strategic thinking asks, What matters most, what are we choosing not to do and what might follow from our choice?
Used together, they connect imagination with direction. Strategy prevents design from solving the wrong problem, while design prevents strategy from remaining an attractive idea that has never met reality.
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