by Rob Malcolm | Apr 13, 2026 | Source Note
Definition Purpose is not defined. It is revealed through disciplined engagement with the organisation’s lived experience. It emerges when people collectively surface: What is and is not working. What matters. What must not be compromised. What should be created....
by Rob Malcolm | Apr 9, 2026 | Source Note
In complex environments, failure is rarely due to lack of effort or intent. 👉 It is most often the result of applying the wrong logic to the situation. The Structural Trap Organisations are conditioned to operate in domains where: Cause and effect are clear. Agreement...
by Rob Malcolm | Apr 9, 2026 | Source Note
How a situation is framed determines how it is approached — and what actions are considered appropriate. Framing is an act of sensemaking. It shapes the mindset applied to the situation, and that mindset directly influences action. If a complex situation is framed as...
by Rob Malcolm | Apr 8, 2026 | Source Note
Framing Insight Technological change alters what we do. It does not determine who we become. AI will change what you do. Purpose determines how you respond. What’s Going On AI is accelerating change across many sectors. Tasks are being automated, roles are being...
by Rob Malcolm | Apr 8, 2026 | Source Note
Framing Insight Sensemaking is not neutral. It is shaped by what the organisation is trying to achieve. If the purpose is unclear, sensemaking will optimise the wrong outcome. What’s Going On Organisations operate in environments where: cause and effect are not fully...
by Rob Malcolm | Apr 7, 2026 | Source Note
 Framing Insight Learning does not stabilise an organisation. Judgement does. In complex environments, learning creates variation, alternatives, and new interpretations. Without a stabilising mechanism, this leads to ambiguity rather than clear direction. Practical...